I am a career marketing operations professional with over 20 years of experience driving measurable business outcomes through marketing, data strategy, channel management, and performance measurement. My expertise lies in building scalable, efficient processes that leverage technology and data to support engagement, demand generation, and commercial growth. Throughout my career, I have partnered with organizations to unify customer data, streamline workflows, and implement performance measurement frameworks that deliver actionable insights and maximize ROI.

As a strong manager and coach, I have a proven track record of developing high-performing teams and fostering professional growth. I believe in empowering people with the tools, training, and confidence they need to succeed, while ensuring alignment with organizational goals. My leadership style emphasizes collaboration, accountability, and continuous improvement, which has consistently resulted in stronger team performance and measurable business impact.

I am particularly adept at bridging the gap between IT and business end-users, ensuring that corporate platforms are fully utilized to their potential. This ability to translate technical capabilities into business value has been a hallmark of my career, enabling organizations to achieve greater efficiency and adoption of enterprise systems.

In my corporate life I played a pivotal part in advancing marketing operations by aligning data-driven strategies with commercial objectives. My work focused on optimizing demand generation, enhancing CRM utilization, and building processes that scaled across global teams. These experiences sharpened my ability to connect marketing automation with business intelligence, ensuring that insights translated into growth opportunities.

Most recently, I have applied my expertise in marketing operations to advance organizational objectives in the healthcare technology space. My work involves aligning marketing automation with CRM platforms, optimizing demand generation strategies, and ensuring that data-driven insights inform decision-making across the business.

I hold an MBA from The University of Chicago Booth School of Business, where I focused on strategy, analytics, and organizational leadership. In addition to my professional career, I have contributed to the nonprofit sector, serving nearly five years as Treasurer and Executive Committee Member for The Hypocrites, an arts and culture organization. This experience broadened my perspective on governance, financial stewardship, and mission-driven leadership.

With a unique blend of technical expertise, strategic vision, and people leadership, I bring a holistic approach to marketing operations. My goal is always to help organizations harness the full power of their platforms and data to drive sustainable growth, improve customer engagement, and achieve commercial success.